Reach Europe 2026
From AEO to Revenue: How G2 Turns AI Discovery into Pipeline
AI is reshaping how buyers discover and evaluate software by shifting from search to answers. But showing up is not enough. The real opportunity is turning AI discovery into trusted, revenue-driving outcomes.
In this session, we will talk about how G2 brings together Answer Engine Optimization (AEO), real-time buyer intent, and verified customer data to help teams move from visibility to pipeline. You will see how these capabilities work together to power AI-driven discovery, prioritize in-market accounts, and drive more effective go-to-market execution.
You will walk away with a clear view of how to show up in AI-powered discovery, build trust through credible signals, and turn those moments into measurable growth.
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Meet the speakers.
About
Alex David
VP of AI Solutions
Alex is a product leader at G2 with over 10 years of experience in product strategy, data monetization, and go-to-market execution in the B2B software space. Prior to his current role, he founded Unsurvey, a conversational AI platform that was acquired by G2. He now oversees AI initiatives and new product development, leading the creation of AI-powered research and intelligence tools that leverage G2's vast repository of user-generated software reviews to help buyers make better decisions. His work focuses on applying AI to transform how businesses discover, evaluate, and purchase software.
Alexis Zheng
Chief Product and Technology Officer
Alexis Zheng is the newly appointed Chief Product and Technology Officer (CPTO) at G2, where she will help steer the company’s evolution as AI reshapes how software is discovered, evaluated, and purchased. She brings over a decade of experience building machine learning-powered products at scale, having held leadership roles at companies like LinkedIn, Uber, Grab, and Cruise, and most recently served as Vice President of AI Product Management at Hewlett Packard Enterprise. At G2, Alexis’s expertise will be central to advancing the company’s platform and expanding its “trust flywheel” in the AI era.